Sports betting is a big part of Kenyan society. Not only do Kenyan bettors have a long list of land-based sportsbooks to choose from, but the number of Kenya betting sites is also rapidly growing. Many of the sites that operate in the country are well-established and highly reputable international companies with a lot to offer if you sign up. We’ve reviewed and compared the best Kenya betting sites to bring you all of the information you can see below.
Top 3 Kenyan Bookmakers Online
United Kingdom
Kenya
Canada
With such a rich selection of top quality Kenya betting sites to choose from, it can be hard to choose one over the other. Each of the above-listed betting sites is more than capable of providing a top quality betting service you can enjoy and rely on. However, even in this lot, some betting sites that can be considered superior due to their certain qualities. That’s why we’ve picked the three best betting sites that stand out from the competition in terms of promotions, variety of betting options and site functionality.
Betfair Sign-up Offer – Best Welcome Offer for Kenyan Bettors
A generous welcome bonus is the best way to start off betting at a new online betting site and can help you boost your wagering budget. Each of the betting sites we’ve listed above has some sorts of a welcome deal for its new members, but sites stick out thanks to their particularly favourable deals. One online bookmaker that always offers excellent welcome bonuses to its customers is Betfair. Their bonuses always come with fair wagering requirements, realistic T&Cs and are suitable for every new customer. If you’re looking for a Kenya betting site that offers all of its new bettors a great sign-up deal, make sure to visit Betfair and check their promo page.
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888sport – Kenya Betting Site with the Best User Interface
One of the most important aspects of every betting site is the usability of its betting platform. A well-designed betting platform on which you can place bets quickly and without too much effort can make a huge difference when you’re wagering online. When it comes to user interface and website performance, 888sport has one of the most intuitive and user-friendly platforms out of all betting sites. The theme and structure are consistent on every page, nicely laid out and very visually pleasing overall. Out of all of the top Kenya betting sites we’ve reviewed and compared, 888sport has performed the best when tested.
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Bet365 – Best In-play Betting Site for Kenyan Bettors
In-play betting adds a whole new dimension to the matches and games you’re watching. Nowadays, nearly every reputable online betting site offers its users an opportunity to place live bets. When deciding for the best live betting site, we’ve considered many factors, including the quality and quantity of betting markets, the reliability, performance and ease of use and the quality of the live betting platform itself. Bet365 checks all of our requirements and offers a fantastic live betting service that could easily be considered as the best in the betting industry. Bet365’s live betting platform covers a wide variety of sports and events that will appeal to any bettor.
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Is Online Betting Legal in Kenya?
The practice of online sports betting and online gambling is an everyday activity for a large part of the Kenyan population. Both of these are legal in the country, in fact, gambling, in general, has long roots in Kenya, as it has been legal since 1966. Even though the land-based betting industry is strictly regulated through state monopoly, online betting is a whole different story. Both domestic and international online betting sites can operate with very little to no restrictions, and you can sign up with any available Kenya betting site without too much effort.
So, while online sports betting is entirely legal in Kenya, it suffers from one issue betting industries face in most African countries – it is still not clearly and precisely regulated. This has led to the rising problem of gambling addiction in the country, as the government is even more focused on the profits than customer protection. That’s why, as a Kenyan sports bettor, it’s always essential that you follow the Responsible Gaming guidelines set by your betting site.
Popular Betting Deposit Methods for Kenyan Customers
Kenya is the third largest betting market in Africa, right after South Africa and Nigeria. With that in mind, Kenyan sports bettors can sign up with every betting site our there knowing that they will have several well-known deposit methods to choose from when betting. The most popular payment methods for Kenyan bettors are credit and debit cards like Visa, Maestro and MasterCard, e-wallets and pre-paid cards. Of course, we would be remised if we didn’t mention the most popular payment option for Kenyan bettors, M-PESA.
Some Kenya betting sites allow their members to deposit and wager in Kenyan Shillings, though we advise you to check the availability of this option before signing up with a betting site. Overall, compared to some other African markets, Kenyan players have a lot more payment options they can rely on.
How to Bet Online with M-PESA from Kenya
Ever since it was introduced back in 2007, M-PESA has been a very significant part of the Kenyan betting industry. It’s one of the most sought after payment methods among Kenyan sports bettors, as it allows them to make instant deposits and withdrawals. Before making a deposit, you should be aware that certain fees apply for every M-PESA transaction. With that being said, here’s how you can use M-PESA to make instant deposits into Kenya betting sites in just a few quick steps:
- Go to M-PESA on your phone
- Choose the ‘Lipa na M-PESA’ option
- Select ‘Pay Bill’ when prompted
- Enter the necessary information regarding the transaction
- Type in the amount you wish to deposit
- Enter your M-PESA PIN to verify the transaction
- Once the transaction is complete, you will receive a confirmation SMS from M-PESA
Live Betting in Kenya
Most Kenya betting sites offer their members the option of betting on live matches and events in dedicated live betting sections. To get the best deal for your money every time you place in-play bets, you should always keep track of what each betting sites has to offer in terms of live betting.
After carefully considering what every Kenyan betting site has to offer when it comes to betting odds, quality of the live betting platform and live streaming features among other factors, we’ve picked out the best live betting sites in Kenya. So, if you’re looking to get into live betting, here are the top three Kenya live betting sites to consider:
- Betway
- 888sport
- Unibet
Which Bookmaker has the best Mobile Betting App?
The Bet365 mobile betting app stands out from the rest as one of the best mobile app currently available. The main advantage of the Bet365 mobile app is that it’s straightforward to use, so you don’t need to have much experience to get around the app. There are quick links and useful menus anywhere, allowing you to easily browse through and bet on the markets and events you want to. With a vast number of betting markets and much betting options when betting from your phone, Bet365 is the way to go if you like betting from your mobile or tablet device.
Nearly every top Kenya betting site offers mobile betting options and a number of them, like Bet365, have created dedicated mobile apps bettors can use for better user experience. In a pool of high-quality mobile betting sites, how did we make our choice when reviewing the best mobile betting apps? We’ve evaluated each app based on our criteria which includes the mobile user interface, the availability of mobile betting markets, live betting availability, ease of use and compatibility with both Android and iOS devices and compared the overall results to see which site offers the best all-around mobile betting experience.
Bet on Football with Bet365
Football is undoubtedly the most popular sport in the country, and when it comes to betting on this sport, few betting sites can go up against Bet365. As a top online bookmaker in Kenya, Bet365 is a trustworthy site you can always rely on. This bookie has been around for quite some time now in Africa and is regarded as a very safe and reliable betting site, which means that you will never have to worry about your money or personal information. Kenyan Bet365bettors can also take advantage of excellent promotions and regular deals, so make sure to pay their website a visit.
Kenya
Bet on Rugby with Betfair
With each passing season bringing in more rugby fans to online betting sites, more and more Kenyan bookmakers start including an increasingly more beneficial rugby betting offer, with bookies like Betfair leading the way. This Kenya betting site offers the best value for money, as it has the best rugby betting odds on average. Betfair is especially favourable toward rugby bettors because it often offers win bonuses and price boosts on various rugby competitions and matches. If you’re looking to find out more about this top Kenya rugby betting site, read our Betfair review or head on to their website to see everything they’ve got to offer.
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Bet on Track & Field and Athletics with 888sport
As one of the most popular sports in Kenya, track and field have seen many Olympic and World Champions over the years. Due to it being mostly a seasonal sport, track and field aren’t as popular among international bettors as some other mainstream sports. However, several Kenya betting sites offer their customers the opportunity to bet on track and field, and other athletic disciplines. One of the best one to do this is undoubtedly 888sport. This bookie covers all of the major athletic events and offers Kenyan bettors the option of betting both during the events, as well as weeks before the competitions. The bookie offers a range of betting markets oriented on many individual events surrounding each athletic discipline.
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Online Betting Outside Kenya
If you’re reading this from outside Kenya, or plan on residing in another country soon, we recommend taking a look at one of the following pages. Our experts have highlighted the very best bookmakers in each country:
Nigeria
India
Thailand
Vietnam
Singapore
New Zealand
United Kingdom
Ireland
CanadaBetting in Kenya FAQs
Is betting legal in Kenya? 
Online betting is legal in Kenya. While the Kenyan government doesn’t extensively regulate this industry, both domestic and international betting sites are allowed to operate in the country. The above mentioned online betting sites are just some of the best the Kenyan betting industry has to offer. For more information about the legal status of sports betting in Kenya, take a look at our guide above.
Are there any bonuses for Kenyan sports bettors?
Nearly all Kenya betting sites offer their new and existing customers bonus offers and promotions they can use to enhance their betting experience. This includes cash-back offers, free bet bonuses and welcome offers that usually centred around specific deposit requirements. Each of the top Kenya betting sites we’ve talked about above offers more than solid bonuses and promotions to anyone who signs up.
What payment methods can I use when betting at Kenyan betting sites?
Kenyan bettors can choose between a number of reliable and safe Kenyan online betting payment methods. The most popular payment methods among Kenyan sports bettors are credit and debit cards, e-wallets and pre-paid cards. Among all of these, the Kenyan mobile payment service M-PESA is the most frequently used payment method, mainly thanks to all of the features it offers.