- Betting Sites
If you’ve been anywhere near the online betting industry in the past decade, then you probably already know that Sign Up Offers are the name of the game. Tons of bettors out there choose which bookmaker to call home based on the welcome bonus alone. While we think there are other factors to take into consideration too, the importance of a sportsbook’s welcome offer is undeniable. Keep reading below to not only see our picks for the best betting site sign up offers, but also learn exactly how sports betting sign up offers work.
Up to £100 Extra Winnings on your first LeoVegas SPORT bet.
£20 RISK FREE BET
£10 First Bet Insurance + 10 Blackjack Chips
Welcome Bonus: 100% Up to £50 - Use Bonus Code: 50SPORT
£/€30 in Free Bets.
Welcome Bonus of 50% up to £50 - Use Code: MB50
Welcome Bonus: 100% Up to £50 - Use Bonus Code: 50SPORT
Welcome Bonus of 100% up to 200 INR.
Welcome Bonus of 60% up to ₹15,000.
Welcome Bonus of 50% up to €/$50 - Use Bonus Code: FIRST
Welcome Bonus of 100% up to mBTC30 + mBTC5 Free Bet - Use Bonus Code: BTCRIC
Visit Bwin Sportsbook and check out their spectacular betting offer now!
Welcome Bonus of 100% up to €/$75.
Welcome Bonus of 100% up to ₹7,500.
Up to €100 Extra Winnings on your first LeoVegas SPORT bet.
Sign-up offer of £30 in total. £15 in Free Bets and £15 in Free Spins
Place a bet of £10 at least and you will get £10 in Bonus Bets.
Profit Boost up to 100% up to £100.
Additional terms apply.
Visit Pinnacle and discover a variety of betting promotions and competitive odds!
Welcome Bonus of 28% up to $388.
188BET has a strong focus on Asian markets. Check them out to find out more about them!
100% First Deposit Match Up To 12,000 BDT + 22 Bet Points
Bet $10 Get $30
Deposit $30, Play with $60
50% First Deposit Match Up To NGN 20,000
Bet £10, Get £10 on your first qualifying bet.
€/$20 Free Bet on Sports, for new customers at Royal Panda Sports.
Best Odds Guaranteed On UK and Irish Horseracing
UP TO £50 IN WELCOME CASH
Welcome Bonus of 100% up to $100 for Racebook Bettors
Up to $1000 Free Bet if your First Sports Bet Loses
Welcome Bonus of 50% up to £50 - Use Code: MB50
Welcome Bonus of 100% up to £50.
Welcome Bonus of 100% up to €150.
£10 Free Bet for New Customers at Mobilbet.
Significant Terms and Conditions
50% of your first bet up to £40
Welcome Bonus of 100% up to €/£50 - Use Bonus Code: TONY50.
£10 First Bet Insurance + 10 Blackjack Chips
As you can see from the list above, sportsbook welcome offers come in all shapes and sizes. If you aren’t sure what the differences between them are, there’s no need to worry. These are the three most common types of sign up bonuses that bookies use to entice prospective bettors:
Deposit bonuses are the most common type of betting site welcome bonuses around, which is why so many betting sites have phrases like “100% up to £100” emblazoned across their home pages.
A deposit bonus is when a bookmaker matches your first deposit in some way, up to a certain limit. For example, a “100% up to £100” welcome offer means that if your first deposit is between the sportsbook’s minimum qualifying deposit and £100, you’ll get the same amount added to your sportsbook balance as bonus funds.
Not every betting site gives users 100% of their first deposit, though. It’s also common to see offers like “50% up to £50”, meaning that users will receive half of their first deposit as bonus funds.
Regardless of what percentage they match or how much you receive in bonus, funds, though, users should always be aware that bonus funds tend to be non-withdrawable until certain conditions have been met. We call these wagering requirements, and we’ll go into more detail about that below.
If a bookmaker isn’t offering you a deposit match, then they’re probably offering you free bets in exchange for signing up. These are offers like “Bet £10, get £20”. Free bets are also known as bonus bets, and that’s because they aren’t actually “free” at all.
A bonus bet is a betting voucher of a pre-determined value that punters can use to place a bet without having to stake a real-money wager. For example, if your betting site of choice gives you a £10 free bet, this means you can place a £10 bet without having to spend any of your real money balance.
Any winnings you receive will, of course, not include the original wager. This means that if you place a winning bet using a £10 free bet, you won’t receive £15 in winnings, you’ll receive £5, as you never staked the original £10 in the first place. Head to our Free Bets page for a full "Free Bets 101" guide, as well as our list of Best 7 Free Bets Offers.
Just like any other bonus, some terms and conditions restrict what kinds of bets players can make or how free bet winnings are handled, and bettors should always make sure to read the terms and conditions in full before committing to any offer or bonus. We’ll discuss this in detail later, in our section on understanding bonus terms and conditions.
Welcome Packages aren’t anything entirely separate from deposit bonuses or free bets, but instead of being a single welcome benefit, there are multiple. These tend to be packaged like “Up to £800 Welcome Bonus” where bettors might get 100% of their first deposit, 50 % of their second and third deposits, and 25% of their fourth deposits. It’s also common to see a combination of deposit bonuses and free spins.
These kinds of packages can seem a little overwhelming to users who are new to betting, but experienced punters can end up with much more added value than with a single deposit bonus or free bets offer. Each leg of the welcome package will usually have its own set of terms and conditions, all being mostly similar to each other, but with some critical differences in wagering requirements, the time allowed to redeem the bonus, odds restrictions and more.
If you’ve ever looked at a Welcome Package and thought “I can’t even begin to understand this”, we recommend looking at each leg of the bonus package separately. By the time you finish reading this guide to sign up bonuses, you’ll have no problems with understanding any of the terms and conditions that betting sites might tie to their bonuses.
It's normal for people who aren’t very experienced in the world of online betting sites to take one look at the sign up bonus terms and conditions and immediately feel like they can’t understand what they’re seeing. The reality is, though, that the bonus terms and conditions are generally pretty easy to comprehend, as long as you know what you’re looking for.
In this section, we’re going to look at the types of terms and conditions that are almost universal across sportsbooks, and help break them down so that anyone can understand them.
Each sign up offer has its own way of being activated. We mentioned this briefly above when talking about free bets and deposit bonuses. However, bettors need to understand what qualifies as activating their sign up offer of choice and what doesn’t to make sure they have control over their betting.
When it comes to deposit bonuses, these are generally activating by making your first deposit. This sounds deceptively simple, but every welcome offer is going to specify a particular minimum deposit amount that qualifies to activate the deposit bonus. This is usually around £10, so it’s nothing too excessive. There are also likely to be payment method restrictions too, but we’ll go into more details about that in the next sub-section.
When it comes to free bets, though, there’s more variety in how these are activated. The most well-known is the no-deposit free bet, where bettors receive a small number of free bets just for signing up and not connected to placing a deposit or a bet. These are extremely rare today.
Free bets are more often activated by placing an initial bet. This means that bettors will need to place a deposit, and then place a bet of either a specific amount or of at least a specific minimum value. That qualifying bet may also need to be a bet of a specific kind (e.g. a single bet, or an accumulator bet with a specific number of legs), and there may be odds restrictions that apply to that qualifying bet. This is, by far, the most common way that free bet sign up offers are activated.
Free bets are also sometimes activated by placing a deposit, very much in the same way that deposit bonuses are activated. This isn’t all that common but is still more common than no deposit free bet welcome offers. Again, you’re likely to see a minimum qualifying deposit amount, as well as payment method restrictions.
Whenever deposits are involved in any way, you’re likely to see that certain payment methods are restricted. It’s normally e-wallets that get restricted, so if you’re the kind of bettor that tends to use VISA and MasterCard debit cards, you’ll be fine.
Skrill and Neteller, in particular, are notorious for being restricted from almost every single betting site sign up bonus out there. PayPal often gets thrown into the mix too, though it’s not unheard of for a bookmaker to allow PayPal deposits to qualify for welcome offers.
Once you’ve made your initial qualifying deposit, you’re no longer restricted and can use whichever payment method you like.
This can apply to both deposit bonuses and free bets and is a set of rules to avoid bettors taking advantage of sportsbooks and withdrawing bonus funds without ever wagering any real money.
In terms of deposit bonuses, what this means is that you can’t withdraw any of your bonus funds, and usually bonus winnings until you’ve wagered a certain amount of funds. This is generally represented as a multiplier of your deposit, your bonus, or both.
When looking at a betting site’s sign up offer terms and conditions, this usually looks something like “Wagering Requirements: 8 x bonus amount.” This would mean that if you’re trying to claim a £30 bonus, then you’d need to wager that £30 eight times. Meaning you’d need to wager £240 before your bonus funds are converted into real money and become withdrawable.
A multiplier between 6 and 12 times your deposit or bonus amount is considered to be normal, but you should be careful to pay attention to the wording. There’s a big difference between “10 x bonus amount” and “8 x deposit + bonus”. On a 100% matched deposit bonus, “8 x deposit + bonus” is really 16 x your bonus amount, which is well above average.
When it comes to free bets, wagering requirements can either apply to the free bet value or the free bet winnings. If the wagering requirements are a multiplier of the free play value, then you’ll know exactly how much you need to wager before you even activate the bookie sign up bonus. For example, if you’re trying to redeem your free bet winnings and the wagering requirements are “7 x free bet value”, then you know that your two £10 free bets will mean you need to wager £140 to redeem your free bets winnings.
If the wagering requirement is a multiplier of your free bet winnings, however, you’ll only be able to calculate how much you need to wager once you’ve already used your free bets. If none of your free bets are winning bets, then there’s no wagering requirement to meet. However, if you happen to make the right choices and end up winning £200, then you’ll need to wager that £200 several times over to redeem it.
Odds restrictions seem like they would be firmly within free bets welcome bonus territory, but this can apply to meeting wagering requirements for deposit bonuses too. That being said, though, almost every single free bets sign up bonus includes odds restrictions.
What this generally looks like in real terms and conditions is “Free bets must be wagered on bets with minimum odds of 1.50 (1/2)”, meaning that those free bets can’t be used to place any bets with odds lower than the specified minimum.
When it comes to odds restrictions on deposit bonus sign up offers, this will likely appear in terms and conditions in a form similar to “Only bets of minimum odds 1.80 (4/5) will count towards meeting wagering requirements”. Where this is different from the example we used with free bets sign up offers is that users can still place bets on odds lower than the stated minimum, but those bets will not count towards redeeming your bonus funds. This can be slightly riskier, as punters might forget what the odds restrictions are, and end up unknowingly failing to meet the wagering requirements for their bonus. This is one of the reasons we tell our readers to always read the terms and conditions in full before activating any welcome bonuses or promotions.
As we’ve seen so far, bettors need to jump through several hoops before their bonus funds or free bet winnings are redeemed. Given unlimited time, no sign up offer would ever go unclaimed, as every player would eventually, at some point, meet the requirements no matter how high the bonus amount or wagering requirements were.
In reality, though, every welcome bonus and promotion gives punters a limited timeframe to redeem their funds. This can be anywhere between 7 and 90 days, and whether a timeframe is realistic or not will depend on the specific welcome bonus and the amount of bonus funds a user is trying to redeem.
Deposit bonuses, in particular, put the responsibility on the bettor. If you’re a punter who generally only spends £100 a month or so on sports betting, then trying to redeem a £100 bonus with an 8 x wagering requirement in 30 days isn’t realistic. Before activating any betting site sign up bonus, try and be realistic about how achievable it would be for you to meet the wagering requirements in the allotted time. It’s better to redeem a £20 bonus than to fail at redeeming a £100 bonus and getting nothing.
Whenever it comes to deciding which type of bonus is best, there’s only one thing we can say: it depends. It depends on you and your betting style, it depends on the specific sign up bonuses and their terms and conditions, and it depends on whether the sports you like to bet on are on-season.
To revisit an example from an above section; if you’re a punter who bets around £100 a month and only bets on English football, then trying to redeem a £100 bonus in the off-season isn’t realistic. In that case, you’d be better off with a free bets offer that will allow you to bet on sports that you usually wouldn’t bet on without having to risk any of your own money on a wager.
It bears repeating: always read the welcome offer terms & conditions beforehand.
For starters, please take a look above to see our top picks for the best betting site welcome offers. We’ve collected them all in one place, meaning you won’t have to jump from site to site trying to make a decision.
Once you’ve chosen a handful or so that look interesting to you, take a look at the unbiased, in-depth reviews we write for each of the bookmakers listed on SportsBetting24. All of our reviews include a section on the bookie’s welcome bonus, and we even break down the key terms and conditions for you. This will help you narrow down even further.
Now that you have it narrowed down to the final few, this is the most critical step. You need to be completely realistic with yourself. Can you redeem these bonuses? If it’s a deposit bonus welcome offer, how big of a bonus can you hope to redeem when taking into account the wagering requirements, odds restrictions, and time restriction?
If you can answer those questions (and after reading this, you should be able to), you’ll know which betting site welcome offer is the best for you.
Added value in the form of bonus funds or free bets
Wagering requirements can make redeeming bonuses expensive
A fun challenge to add to your betting experience
Terms and conditions may seem confusing
A great excuse to try a new betting site that might become your new favourite
Betting sites have to display their key terms and conditions clearly