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Betfair has grown to become one of the world’s best online sports betting platforms with licenses across Europe including the UK and Malta. This Betfair review gives you an insight into the bookmaker’s fantastic sign up offers, varying promotions that will excite even the average bettor, their first-class security measures and high-quality support services that make them a top choice as an online bookmaker.
They’re loved by so many new punters across their licensed territories and you don’t have to look far to see why as they offer one of the best new customer offers in the industry. In fact they currently have two available depending what you’re after - obviously you can only take advantage of one though.
The first Betfair Sportsbook new customer offer could see you get up to £100 in free bets, but you'd need to stake a decent amount to see the full £100. However we still believe it's a huge offer for new UK betting customers.
To take this offer you’d need to sign-up to with the code ‘ZBBC01’ and then make 5x £10 single bets within the sportsbook at minimum odds of 1/2 (1.5). These bets need to be separate bets and can’t be placed on the same event or outcome. Once those 5x bets have been settled, you’ll get a £20 free bet.
You can repeat this process up to a maximum of 5x and receive a maximum of £100 in free bets. Remember, that means you’d need to stake £250 in total, made up of individual £10 single stakes to qualify for the full amount. It also needs to be done within the first 30 days from sign-up.
You must sign-up with Promo Code - ZBBC01 | You can stake more than £10 per individual bet but it will only count as one qualifying bet | Only bets placed and settled within the first 30 days of account opening qualify | Excludes 'same market' bets placed on the Exchange | Cashed Out and Voided bets do not qualify | Using free bets as the stake (in full or in part) will not qualify | Offer excludes customers who deposit using Moneybookers or Neteller | Only one bet per event qualifies | Multiple bets are excluded and any single bets in multiple bets are also excluded (e.g Lucky 15) | Free bets are valid for 30 days.
The second Betfair Sportsbook new customer offer is a ‘Bet £10, Get £30’ promotion, which is so good that other bookies are going down the same route for their new customers with similar offers. There are some key terms and conditions to be aware of to get your £30 and it’s also worth noting that this offer is only for customers who reside in the United Kingdom or Republic of Ireland.
All you need to do to enjoy this offer is sign up with the code ‘ZSK200’, deposit £10 and place a single (multiples do not count) on any Sportsbook market at odds of at least 1/5 (1.2) within 30 days of opening your Betfair account.
Ensure you use the full £10 on one bet as you will not receive the new customer offer if you, for example, bet £5 on one market and £5 on another. It doesn’t matter if you win or lose, you will receive a £30 free bet bonus within 24 hours, however it’s normally instant (the code is linked to their OpenBet system which will automatically add the £30 of free bets as three £10 bet tokens). You must use your £30 worth of free bets within 30 days otherwise they will disappear from your account, so remember that.
You must sign-up with Promo Code - ZSK200 | You must deposit £10 via debit/credit card or Paypal only | Other E-Wallet deposits will not count for this promotion | You must place a £10 single bet on any sportsbook market to qualify | Qualifying bets must be placed at odds of 1/5 (1.2) | Only bets placed and settled within the first 30 days of account opening qualify | Cashed Out and Voided bets do not qualify | Multiple bets are excluded and any single bets in multiple bets are also excluded (e.g Lucky 15) | Free bets are valid for 30 days.
As with any free bet, it’s also important to note that you do not get your stake back with any winnings, so don’t make the mistake of using your bonus on a short-priced favourite simply because you want to make a quick profit as the £10 stake will not be returned to you. Thankfully neither offer has any wager requirements.
You may now be wondering:
When you’ve used your welcome offer, don’t think that the rewards end there! This bookie loves to look after their users and one of the ways they’re so successful at retaining numbers is partly due to the tremendous promotions for existing customers.
Whether you’re into Football, Tennis, Boxing or Horse Racing, there’s a promotion for you to enjoy. The latest existing customer offers change during the year, so it’s worth checking the current promotions available on the website, but, at time of writing, there are 15 offers on the Sportsbook promotions tab on their website.
As well as the best odds guaranteed promotions they proudly run throughout the year for Cricket, Rugby and UK & Irish Horse Racing, they also offer an exciting ‘Acca Boost’ promotion where you can win up to 50% more on your first accumulator of the week.
Only available to UK and the Republic of Ireland customers like most of their offers, the more selections you add to your betting slip, the bigger bonus you will receive on your first acca of the week:
The maximum stake is £25, and the settlement date of your multiple must be no more than 30 days from the day you placed it. The Acca Boost applies to the profit only but it’s a decent way of boosting your winnings, and if you love a bet every weekend on the Football or the Tennis (lets be honest, who doesn’t?) then you might as well take advantage of this!
If it’s Horse Racing you love then you’ll be excited to know that as well as being best odds guaranteed on UK and Irish races, you can you get up to a £25 free bet with every winner at 3/1 or more on live ITV races. To put it simply, if you place a single bet on any live ITV race and it wins at SP odds of 3/1 or more then you will receive a free bet to the same value as you stake to a maximum of £25 – pretty good eh?
Betfair customers can now collect points on every single bet they place in a relatively new promotion called ‘Rewards4Racing’. Turn your everyday betting activity into tremendous rewards and benefits! What’s not to like?! You can get involved with a variety of sports and markets on the Sportsbook and you will collect one point for every £1 staked, and that’s not limited to Horse Racing; Football, Ice Hockey, whatever takes your fancy, it all counts!
Essentially, the points collected can be spent at over 30 racecourses across the UK, so you can save some money on tickets or any experiences.
Regulation, data protection and compliance are a bookmaker’s bread and butter – they all do everything they can to do things by the book, just look at GDPR!
The company originally launched solely as an Exchange at the start of the Millennium and there was no Betfair Sportsbook until May 2012 - they wanted to take on traditional bookmakers at their own game in time for Euro 2012. It proved to be a successful move as they’re now the world’s largest online betting company after their historic £7bn merger with Paddy Power in 2015 - with the group company called Paddy Power Betfair.
They’ve sponsored some prestigious events and teams in the past such as Boxing’s Prizefighter series and Fulham Football Club, but they’ve only gone on to bigger and better things since – they currently have betting sponsorships in place with Arsenal and FC Barcelona as well as racing sponsorships with the Tingle Creek at Sandown and the Betfair Chase at Haydock.
You may have heard of betting exchanges such as Betdaq, Smarkets and Matchbook, but Betfair were the pioneers and this is probably the reason they are still number one. Boasting over four million customers, over one million active Exchange users and a turnover reportedly in excess of £50m a week, they continually invest in the product to stay ahead of the competition.
Effectively, the Exchange allows you to become the bookie; it’s got a stock market feel to it if you like. In simple terms, when you stake against (lay) a sporting selection, they match you with another punter who wants to back that selection to win. It’s very popular and the odds are always slightly higher than a Sportsbook, so give it a try if you haven’t already, you won’t be disappointed.
This betting site has licenses in the UK, Malta, Denmark, Italy, Spain, Bulgaria and Romania, so they’re fully compliant with the GB Gambling Commission and they do their utmost to promote responsible gambling. With regards to their free bets and promotions, their terms and conditions are very clear and they’re transparent in everything that they do as a betting company.
They did hit the headlines back in 2011 when they were the victims of data theft that lead to over three million customers having their accounts compromised, which included the theft of usernames, address and payment details. However, technology and security has since been ramped up to an almost unprecedented level to ensure it never happens again, with many users having left reviews in recent years to mention just how pleased they are with this bookie's thorough security procedures.
Reviewing their responsible gambling activities constantly, they’re one of the best in the industry when it comes to protecting their customers. As well as promoting their own responsible gambling section on their website, they work with partners including GamCare, CNWL National Problem Gambling Clinic, Gamblers Anonymous, Gambling Therapy and GAMSTOP.
KYC (Know Your Customer) is a standard process adopted by most bookmakers nowadays and they will always look to pay any withdrawals back to the card or eWallet you deposited from. Some say it can be frustrating at times, but it prevents money laundering and problem gambling.
Depositing is a doddle with Betfair. As well as accepting all the usual credit and debit cards, they accept many e-wallets such as PayPal, Skrill, Neteller and Paysafecard.
There are fees involved when it comes to depositing or withdrawing funds, but minimum deposit limits of between £5 and £12 are in place depending on which method you choose, which is pretty standard across the industry. The only deposit method that isn’t instant is a bank transfer, which can take between two and five working days to process, but unlike some other bookies, this method is also completely free.
There are maximum deposit limits in place for eWallets, so please ensure you are aware of them:
Card withdrawals are typically processed within two to five days, whereas all eWallet withdrawals take between 12 and 24 hours to reach you.
Currently covering 29 sports from Football to golf and boxing as well as offering an incredible amount of pre-game and in-play markets in each sport, they seem to be going from strength to strength since dipping their toes into the Sportsbook environment. They’re best odds guaranteed in several sports and have also rolled the revolutionised Cash Out functionality out across an abundance of markets.
Although they only seem to offer it during big events, their YouChooseWeLose campaign is very popular amongst punters so keep an eye out for it during the big events in each sport!
What’s a little frustrating initially is that they don’t have a search function on their website, but you soon get over that when you see how well laid out everything is, it’s so easy to navigate. Big events get their own section and events happening today also have their own tab which makes it easy to find a certain selection.
Well, Betfair know how to make life easy for us. Placing an accumulator couldn’t be simpler - all you need to do is click each selection and it will be added to your betslip, which will then build up the more you add and automatically offer you every possible multiple bet available for the selections in the slip. The bold colours on the site really does make it everything easy to understand.
If you want a change from sports betting then they have a lot more to offer you and it’s all at your fingertips with an arcade, slots, casino, live casino, Vegas slots, Macau and virtual spots just a click away; why go anywhere else?
With a mobile app on iOS and Android as well as a mobile site that looks and acts in the same way as the app if you don’t fancy using up more space on your phone, you can bet on the go with ease using the mobile app or mobile site. For UK users, it’s easy to find in either app store and Windows phone users need not panic as the mobile site and the app, which isn’t available on your device, are identical.
Although easy to navigate, it’s not as easy as some other apps in the industry in terms of finding what you want to bet on – sometimes you can be scrolling down for a while before you find what you need. A search function would be ideal on mobile, but the fact there isn’t one yet suggests it might be while before we see one.
The live service available may not be on the same level as, say, Bet365 or Ladbrokes, but there are plenty of in-play markets to get stuck in to, with Cash Out available on many of them which is always a bonus.
Using football as an example, a great feature on the site with live games is when you click through to a match, you get to see all the other live games on the left-hand side of the screen on a small in-play panel, which details the score and the time in the match. You can also click through to any of these matches at the click of a button if you fancy a punt on any of them.
You can also live stream plenty of in-play events if your account is funded. If your balance is zero, you won’t be able to watch Live Video. It’s a little bit different when it comes to Horse Racing and Greyhounds as you must stake a minimum total of 50p (or currency equivalent) in order to watch the action as well as ensuring your account balance is £2 or more.
If you spend big as a punter, get ready to be looked after and pampered!
It’s not a case of applying to become a VIP member, they will contact you if you’re winning big, spending big or your betting activity is high and profitable. Some of the benefits you’d enjoy if you were lucky enough to be on the VIP list include:
With their helpdesk based in Malta, there are many bilingual customer service agents ready to help. Live Chat is available 24 hours a day, whereas the phone lines are quick to become available even at busy periods; they run a very effective ship and customer support is very important to them.
Email is another way to get in touch, but their response time is a lot slower in comparison. If you don’t want to go down the Live Chat, email or phone route then there’s always Twitter via their @BetfairCS handle, which is manned between 7am and 11pm seven days a week.
Should you ever need to get in touch with them via telephone, the essential numbers are:
Betfair’s core market is the UK and punters will enjoy a wide range of new and exciting promotions as the year goes on and huge events get closer.
Due to new gambling laws in certain countries, the company pulled out of a few countries, notably Germany and Cyprus, and are now focussing only on regulated markets to ensure they give their all in these territories and avoid spreading themselves too thin.
Betfair accept UK Sterling, Euro, US Dollar, Hong Kong Dollar, Australian Dollar, Danish Krone and Swedish Krona, but please note that once you choose your currency when registering, it’s impossible to change it afterwards, so please take care here.
This Betfair review has hopefully persuaded you to make the right choice and sign up to one of the best bookmakers around. With top notch promotions, an abundance of sports and markets to choose from and a first-class customer support channel, we’re confident that you will enjoy and benefit from everything one of the best sportsbooks has to offer.
18+, New Customers Only, Gamble Responsibly - www.begambleaware.org
All bonuses are subject to Betfair’s Terms & Conditions.
|Betfair Review Overview|
|Number of Bonuses:||2|
|Number of Withdrawal Options:||15|
|Number of Deposit Options:||15|
|Number of Currencies:||10|
|Number of Languages:||9|
|Number of Sports:||20|
|Number of Casino Games:||13|
|Number of Excluded Countries:||15|
|Number of Licenses:||3|